http://www.magickeysradio.com Unlocking the secrets of nonprofit marketing, with Claire and Kivi Fri, 12 Dec 2008 17:27:57 +0000 http://backend.userland.com/rss092 en We've decided last week's show on end-of-year appeals will be our last of 2008. We'll talk to you in 2009! http://www.magickeysradio.com/2008/12/talk-to-you-in-2009/ On Friday, November 14, media maven Claire Meyerhoff and I will host another edition of Magic Keys Radio at 1:00 p.m. Eastern (10:00 a.m. Pacific). This is our live half-hour show where you can call in questions. Then it's immediately available as a podcast. Now, I admit, Claire and I have ... http://www.magickeysradio.com/2008/11/whats-coming-up-at-magic-keys-radio/ OK, OK, we admit it. Claire and I bit off more than we could chew. Or maybe it's just cold season that's wrecking our groove, but we are going to do Magic Keys twice a month instead of weekly. Let's go with 1st and 3rd Fridays of the month. Talk ... http://www.magickeysradio.com/2008/10/no-magic-keys-today-going-to-twice-monthly/ During last week's show, we talked about some publicity ideas for nonprofits, including "best of" or Top Ten lists, special events, contests, making connections with headlines, and signage. Listen Now   PS - Sorry there was no show on September 26. Kivi called in sick at the last minute! :( http://www.magickeysradio.com/2008/10/show-notes-10308-nonprofit-publicity/ We just wrapped up another edition of Magic Keys Radio & Podcast, this week featuring special guest Nancy Schwartz of GettingAttention.org. Nancy has just released her Nonprofit Tagline Report, so Claire and I were thrilled to get Nancy's take on what makes a good tagline.  During the show Nancy shared several ... http://www.magickeysradio.com/2008/09/show-notes-91908-writing-nonprofit-taglines/ This Friday, Nancy Schwartz of Getting Attention will join Claire and me for our weekly Magic Keys Radio show and podcast. Nancy will share some tips from her just-released Nonprofit Tagline Report. What makes a good nonprofit tagline and what makes a bad one? Can you tell the difference? Punchy ... http://www.magickeysradio.com/2008/09/coming-up-on-friday-91908-great-taglines/ Special guest Gail Perry joined Kivi and Claire to talk about party planning tips. When and how does your fundraiser become the best party in town? Our discussion included tips on social branding who to get on your party committee how to get sponsors what your board members should do how to make your auction ... http://www.magickeysradio.com/2008/09/show-notes-91208-parties-with-a-purpose/ During this week's show, Kivi and Claire discussed nonprofit storytelling. We talked about how you get people talking about their stories and how you can use them to market your organization. It's not difficult! We also answered a caller question from Eric at Campaign for Youth Justice about ways to get ... http://www.magickeysradio.com/2008/09/show-notes-9508-nonprofit-storytelling-our-first-big-blooper/ During this week's show, Kivi and Claire talked about dos and don'ts of nonprofit press releases, including what's a good lead, what's news to a reporter (and why bad news seems to get covered more often than good), and how to come up with good quotes that reporters are likely ... http://www.magickeysradio.com/2008/08/show-notes-82908-writing-press-releases/ After a few weeks of getting used to the BlogTalkRadio format, Claire and I are ready to launch this baby for real! Here's our upcoming live show schedule. Please listen and call in with your questions. You can also listen later by grabbing the podcast. Friday, August 29, 2008, 1:00 - ... http://www.magickeysradio.com/2008/08/and-were-off-make-that-on-heres-our-show-schedule/